Privacy Policy

Last Updated: April 6, 2026

1. Information We Collect

We collect information in two contexts:

• Website visitors: Name, email address, and any information you voluntarily submit through our contact forms.
• Client businesses: Business name, contact information, access credentials for third-party platforms, customer data processed through our automation systems (call records, email content, lead information, review data).

2. How We Use Your Information

We use the information we collect to:

• Deliver and maintain your automation services
• Process and respond to client communications on your behalf
• Optimize system performance
• Generate reports and business reviews
• Communicate with you about your account and services
• Improve our services

3. Data Processing Through Automation Systems

In the course of providing our services, our systems may process:

• Incoming and outgoing phone calls and call records
• Email messages and responses
• Customer contact information and lead data
• Appointment and scheduling information
• Review requests and responses
• Social media posts and engagement data
• Website analytics and search ranking data

This data is processed solely for the purpose of delivering the contracted automation services and is not sold, shared, or used for any purpose other than service delivery.

4. Third-Party Services

Our automation systems integrate with third-party platforms including but not limited to:

• Google (Business Profile, Ads, Analytics, Search Console)
• GoHighLevel (CRM and communication)
• Email service providers
• SMS and telephony providers

Each third-party service has its own privacy policy governing their data handling. We encourage you to review those policies.

5. Data Retention

We retain your data for as long as your account is active and services are being provided. Upon service termination, we retain data for 30 days to allow for export and retrieval, after which it is permanently deleted from our systems. Backups may be retained for up to 90 days for disaster recovery purposes.

6. Security Measures

We implement reasonable security measures to protect your data, including:

• Encrypted data transmission (HTTPS/TLS)
• Access controls and authentication
• Per-client data isolation
• Regular security monitoring

However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

7. Your California Privacy Rights (CCPA)

If you are a California resident, you have the right to:

• Know what personal information we collect about you and how it is used
• Request deletion of your personal information
• Opt out of the sale of your personal information (note: we do not sell personal information)
• Not be discriminated against for exercising your privacy rights

To exercise these rights, contact us at info@westcoastautomationsolutions.com.

8. Cookies and Tracking

Our website uses only essential cookies required for site functionality. We may use analytics services (such as Google Analytics) to understand how visitors interact with our website. No advertising cookies or third-party tracking cookies are used on our website.

9. Children's Privacy

Our services are not directed to children under 13 years of age. We do not knowingly collect personal information from children under 13. If we become aware that we have collected such information, we will take steps to delete it promptly.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify active clients of material changes via email. The "Last Updated" date at the top of this page reflects the most recent revision.

11. Contact Information

For questions or concerns about this Privacy Policy or our data practices, contact us at: info@westcoastautomationsolutions.com